Animé article in Retail Merchandiser magazine


Animé Reaching Mainstream Consumers

NEW YORK, June 8, 2004 ? Retail Merchandiser magazine, a monthly retail trade publication, features an article on the animé category in its June issue. The article investigates the animé phenomenon and discusses its popularity in the U.S.

In interviews with major players in American licensing, manga and video game publishers, DVD distributors and other experts, the article details the rise of animé and its growing importance for retailers in the U.S.

The article is available online at:

Retail Merchandiser is a monthly trade magazine that goes to a
qualified circulation of 30,000 headquarters executives and buyers at full line discount stores, drug store chains, mass specialty stores, dollar stores, membership wholesale/warehouse clubs and supermarkets?such stores as Wal-Mart, Kmart, Target, Circuit City, Best Buy, Lowe's, Home Depot, Blockbuster, Hollywood Entertainment, Movie Gallery, Walgreen's, CVS, Rite Aid, ShopKo, Office Depot, OfficeMax, Staples, Family Dollar, Dollar General, etc.

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