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Kids' WB Sets Cooks Jar Entertainment's Spider Riders for Januay 20 Official Debut

CALLING ALL SPIDER RIDERS!



KIDS' WB! SETS COOKIE JAR ENTERAINMENT'S ANIMÉ SERIES SPIDER RIDERS' FOR JANUARY 20 OFFICIAL DEBUT



SPIDER RIDERS – THE BATTLE SERIES FROM COOKIE JAR ENTERTAINMENT– JOINS THE #1 CHILDREN'S BROADCAST NETWORK



FOR IMMEDIATE RELEASE:



Los Angeles (January 8, 2007) – KIDS' WB! – the #1 children's broadcast network – has tapped

SPIDER RIDERS to make its official series debut on Saturday January 20 at 11:00AM. A bold and daring new action series for kids, SPIDER RIDERS sets a new standard in animé entertainment while it also pays homage to Japan's celebrated style of animation. The series gives fans a fresh new look to animé through cutting-edge graphics, valiant characters and exhilarating storylines – resulting in a look and attitude viewers have never seen before.



Coinciding with the official series launch of SPIDER RIDERS on KIDS' WB! is the unveiling of the all-new SPIDER RIDERS website, featuring the introduction of a groundbreaking multi-player online game. Located at www.spiderriders.com, the online destination has already attracted over 700,000 registered game playing visitors and has received over 50 million hits since its introduction last year.



Visually stunning with outstanding stories and multi-dimensional characters,

SPIDER RIDERS is gaining widespread recognition for being the first-ever North American-Japanese anime series co-production. The SPIDER RIDERS co-production team includes Cookie Jar Entertainment and leading Japanese advertising agency, Yomiko, together with acclaimed Japanese animation studio, Bee Train. The series is produced under Cookie Jar Entertainment' action-adventure brand Coliseum.



SPIDER RIDERS follows the adventures of 11-year-old Hunter Steele who is suddenly transported into the fantastic subterranean world of Arachna, a land of eternal day where the sun is earth's molten core and waterfalls flow towards the sky. Trapped in this world, Hunter discovers a lost civilization. Struggling to survive and locked in battle with the Invectids – giant humanoid insects determined to wipe out human life – the people of Arachna are fearlessly protected by a group of elite warriors who ride aloft 10-foot tall Battle Spiders – the SPIDER RIDERS. In the city of Arachna , Prince Lumen's royal army defends the people – and Hunter and his spider Shadow are determined to help their cause. The stage is set for an epic battle and quest that follows Hunter, Shadow and their small team of warriors as they hone their skills to win their fight against the evil Invectids. In classic anime style, SPIDER RIDERS focuses on the everyday boy who becomes a great SPIDER RIDER warrior encountering field battles, competition – and gains friends along the way.



SPIDER RIDERS is the type of series that production companies dream about. With its rich characters, compelling storylines and groundbreaking imagery, SPIDER RIDERS is taking the popular anime form to new heights of entertainment for both the worlds of television and online gaming We are excited to team with leading kids' broadcaster KIDS' WB! as the broadcast home for this extraordinary animé series,” said Cookie Jar Entertainment's COO and President Toper Taylor.



About Cookie Jar Group

Cookie Jar Group develops, produces, distributes, and markets quality products to children, their caregivers, parents, and teachers. Cookie Jar Group's products reflect its commitment to providing the best in children's published content, animated and live action programming, and innovative educational and entertainment-driven products worldwide. The group of companies consists of Cookie Jar Entertainment Inc. and Cookie Jar Education Inc., along with a 20% interest in Teletoon Canada Inc., Canada 's only all animation broadcaster.



Cookie Jar Entertainment Inc., Cookie Jar Group's entertainment operation, is a leading, global, independent producer, marketing and brand manager of such renowned children's properties as “Arthur”, “Gerald McBoing Boing, “The Doodlebops” and “Caillou.” Combining globally-renowned intellectual properties with an industry-recognized management, Cookie Jar Entertainment Inc. is a market-driven, brand building company that is committed first and foremost to children, and is also dedicated to the development and production of quality programming that embraces the whole child, with animated and live-action series that entertain, inspire, and enlighten children and family audiences worldwide.

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