Atari Announces the Next Generation Chapter for Dragon Ball Z(R) Video Game Series

Jan 16th 2008
- Burst Limit Game Set for Xbox 360(R) and PLAYSTATION(R)3 computer entertainment system -

NEW YORK, Jan. 16 -- Atari, Inc. (NASDAQ:ATAR) one of the world's most recognized brands and a third-party video game publisher and distributor, today announced that Dragon Ball Z(R): Burst Limit is in development for Xbox 360(R) video game and entertainment system from Microsoft and PLAYSTATION(R)3 computer entertainment system. Exploding into the next level of intensity with next-gen graphics, online gameplay and lightening fast action, Dragon Ball Z: Burst Limit is being developed by NAMCO BANDAI Games Inc. and is slated for a 2008 release.

Dragon Ball Z: Burst Limit is revolutionizing the series by entering the realm of next-generation gaming. Complete with fierce online battles and radical 3D graphic effects only possible on Xbox 360 and PLAYSTATION 3 system, Dragon Ball Z: Burst Limit will blur the line between video game and iconic anime series. Jam-packed with graphically enhanced playable characters, realistic battle stages and environments, players can take hold and experience Dragon Ball Z(R) as never before.

"Atari is excited and ready to offer fans the next iteration of the Dragon Ball Z video game series on the next-gen consoles," said Donny Clay, Producer, Atari, Inc. "With explosive cinematic graphics and online gameplay, fans of the series and of the fighting genre will surely enjoy Dragon Ball Z: Burst Limit."

The immensely popular Dragon Ball Z(R) series is the gold standard of anime-based video games, with more than 30 different games and over 11 million units sold since May 2002.

For more information on Dragon Ball Z(R) video games, please visit http://www.atari.com/dragonballz.

About FUNimation Entertainment

FUNimation(R) Entertainment is a wholly-owned subsidiary of Navarre Corporation and the market share leader for the home video sales of Japanese animation in the United States. FUNimation is known for acquiring top-rated anime series from Japan and for developing some of North America's most popular anime series. The company has a proven formula for launching and advancing brands, and manages a full spectrum of rights for most of its brands including broadcasting, licensing, production, internet, and home video sales and distribution.

About Atari

New York-based Atari, Inc. (NASDAQ:ATAR) publishes and distributes interactive entertainment software in the U.S. The 1,000+ titles published or distributed by the Company include hard-core, genre- defining franchises such as Test Drive(R); and mass-market and children's franchises such as Dragon Ball Z(R). Atari, Inc. is a majority-owned subsidiary of France-based Infogrames Entertainment SA (Euronext - ISIN: FR-0000052573), an interactive games publisher in Europe. For more information, visit http://www.atari.com/.

Safe Harbor Statement

With the exception of the historical information contained in this release, the matters described herein contain certain "forward-looking statements" that are made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements in this release are not promises or guarantees and are subject to risks and uncertainties that could cause our actual results to differ materially from those anticipated. These statements are based on management's current expectations and assumptions and are naturally subject to uncertainty and changes in circumstances. We caution you not to place undue reliance upon any such forward-looking statements. Actual results may vary materially from those expressed or implied by the statements herein. Some of the factors which could cause our results to differ are set forth in our SEC filings.

The Company undertakes no duty to update any forward-looking statements to conform the statement to actual results or changes in the Company's expectations.

(C) 2008 BIRD STUDIO/SHUEISHA, TOEI ANIMATION. Licensed by FUNimation Productions, Ltd. All Rights Reserved. Dragon Ball, Dragon Ball Z, Dragon Ball GT, and all logos, character names and distinctive likenesses thereof are trademarks of TOEI ANIMATION. Developed by NAMCO BANDAI Games Inc. GAME: (C) 2008 NAMCO BANDAI Games Inc. Marketed and distributed by Atari, Inc., New York, NY.

(C) 2008, Atari, Inc. All rights reserved.

ATARI and the ATARI logo are trademarks owned by Atari Interactive, Inc. All rights reserved.

Microsoft, Xbox, Xbox 360, Xbox Live, the Xbox logos, and the Xbox Live logo are either registered trademarks or trademarks of Microsoft Corporation in the U.S. and/or other countries.

"PlayStation", "PLAYSTATION" and "PS" Family logo are registered trademarks of Sony Computer Entertainment Inc.

All other trademarks are the property of their respective owners.

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