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NEWS: Crunchyroll Updates Branding With Modernized Logo, Font, Glyphs After Passing 14 Million Subsc


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Hagaren Viper



Joined: 28 Apr 2011
Posts: 833
PostPosted: Thu Jul 18, 2024 4:28 pm Reply with quote
You know what, over-correcting brands like that can easily be a bad move so I'll give them credit for not changing things too much, but I definitely wouldn't have even noticed the change otherwise.
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SinisterOracle



Joined: 13 May 2023
Posts: 848
PostPosted: Thu Jul 18, 2024 6:18 pm Reply with quote
TsarPlatinum wrote:
As far as the video goes they capitalized Crunchyroll now.

I completely overlooked this lol.
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SinisterOracle



Joined: 13 May 2023
Posts: 848
PostPosted: Thu Jul 18, 2024 6:19 pm Reply with quote
Aside from the logo “changes”, can anyone else change their password on Crunchyroll? I’ve been trying for a week and it won’t let me do that.
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BadNewsBlues



Joined: 21 Sep 2014
Posts: 7155
PostPosted: Thu Jul 18, 2024 6:35 pm Reply with quote
el_morris wrote:
Oh I didn't say they were, I'm saying Sony is getting rid of the site anime fans once loved


Even the ones that have complained about issues that have existed with the platform since before Sony bought them?

Edit: beaten to the punch

Smongo wrote:
They literally turned off all the comments without warning instead getting actual moderators to delete the problem accounts, posts, & reviews


The problem is you can do all that and more will simply rise up and take their place so you’re not really fixing the problem that way.

Human stupidity and pettiness is a consequence of free will sadly.
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Nate148



Joined: 24 May 2012
Posts: 652
PostPosted: Thu Jul 18, 2024 7:54 pm Reply with quote
And modding comments on a streaming service is just a bad news window.
The new logo is of this moment so its ok but boring.
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I Am Audrey, how are you



Joined: 27 Apr 2021
Posts: 132
PostPosted: Thu Jul 18, 2024 9:17 pm Reply with quote
That’s an Eye, I thought it was like a fortune cookie or something
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Jex2193



Joined: 28 Jan 2014
Posts: 309
PostPosted: Thu Jul 18, 2024 9:18 pm Reply with quote
Glordit wrote:
Hey CR, can you change the fonts on your subtitles instead?

This is what I thought the announcement was until I actually checked.
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MFrontier



Joined: 13 Apr 2014
Posts: 20003
PostPosted: Thu Jul 18, 2024 10:42 pm Reply with quote
Did...did they need to make a video about it!?
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Sasuke149



Joined: 09 Sep 2009
Posts: 123
PostPosted: Fri Jul 19, 2024 2:14 am Reply with quote
Hmm... Hmm??? Crunchyroll's logo is an anime eye???
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K.o.R



Joined: 31 Mar 2005
Posts: 242
PostPosted: Fri Jul 19, 2024 3:35 am Reply with quote
I Am Audrey, how are you wrote:
That’s an Eye, I thought it was like a fortune cookie or something

This! I thought the logo was, you know, a roll. Possibly a crunchy one.
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samuelp
Industry Insider


Joined: 25 Nov 2007
Posts: 2286
Location: San Antonio, USA
PostPosted: Fri Jul 19, 2024 4:34 am Reply with quote
K.o.R wrote:
I Am Audrey, how are you wrote:
That’s an Eye, I thought it was like a fortune cookie or something

This! I thought the logo was, you know, a roll. Possibly a crunchy one.

Yeah, I did a doubletake on that. I thought it was a stylized version of their old original logo (which was, indeed, a crunchyroll sushi slice)
But I guess they retconned that into just being an I.

I'm sure that Sony fought hard to totally rename the service at one point and they were thankfully talked out of it by marketing or something.
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Emerje



Joined: 10 Aug 2002
Posts: 7548
Location: Maine
PostPosted: Fri Jul 19, 2024 10:15 am Reply with quote
samuelp wrote:
Yeah, I did a doubletake on that. I thought it was a stylized version of their old original logo (which was, indeed, a crunchyroll sushi slice)
But I guess they retconned that into just being an I.

It's intended to be both, depending on how you look at it it's either an eye or a slice of sushi. But with the new logo they made the center part bigger and the white space in between smaller so now it's either a sushi roll that's short on rice or an overly large iris.

Quote:
I'm sure that Sony fought hard to totally rename the service at one point and they were thankfully talked out of it by marketing or something.

Crunchimation? Funiroll? Wink Nah, this is Sony, I bet they would have wanted to merge it with and rename it to Aniplex.

Emerje
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yeehaw



Joined: 09 Sep 2018
Posts: 884
PostPosted: Fri Jul 19, 2024 8:22 pm Reply with quote
The change is not massive but it's fitting. It's more soulless and corporate, just like the site itself
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