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Ghibli's Arrietty Drops to #14 in 3rd Weekend

posted on by Egan Loo
Earns US$1,455,000 on 1,431 screens for new grand total of US$16,724,000

The Box Office Mojo website reports that Hiromasa Yonebayashi and Studio Ghibli's anime film The Secret World of Arrietty (Karigurashi no Arrietty) has earned an estimated US$1,455,000 during the March 2-4 weekend. In its third weekend in American theaters, Arrietty falls from #10 to #14 at the box office as Dr. Seuss' The Lorax and Project X opened in the top two spots. Arrietty's theater count dropped by 91 to 1,431, and the film had a per-screen average of US$1,017. Ticket sales fell 66.6% from the second weekend.

With a current total of US$16,724,000, Arrietty remains the fifth highest grossing theatrical anime release in the United States. It is now within US$400,000 of #4's Pokemon 3: The Movie (U$17,052,128).

Here is how the various Ghibli films have performed in the United States in their third weekend:

Film Year 3rd Weekend Theaters Per-Screen Average Gross-to-Date
Princess Mononoke 1999 US$243,040 47 US$5,171 US$963,310
Spirited Away 2002 US$611,047 97 US$6,299 US$1,855,297
Howl's Moving Castle 2005 US$581,654 202 US$2,879 US$2,515,068
Ponyo 2009 US$1,887,921 880 US$2,145 US$11,033,256
Tales From Earthsea 2010 US$589 1 US$589 US$48,043
The Secret World of Arrietty (Estimated) 2012 US$1,455,000 1,431 US$1,017 US$16,724,000

In his directorial debut, Yonebayashi re-imagines Mary Norton's 1952 novel The Borrowers by moving the story to a Tokyo suburb. The story revolves around Arrietty, a member of the "little people" who live under the floorboards of a regular human family's home. Arrietty's family tries to remain hidden from the human "beans." Walt Disney Pictures is giving the film the widest opening for a Studio Ghibli film in North America to date.

This article has a follow-up: Ghibli's Arrietty Falls Out of Top 20 in 4th Weekend in U.S. (2012-03-11 19:20)
follow-up of Ghibli's Arrietty Rises to #8 With $8.68 Million in 4 Days (Updated)
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