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ADV Films Announces Second Serving of Bite-size DVD Collection

ADV FILMS ANNOUNCES SECOND SERVING OF BITE-SIZE DVD COLLECTION

AniMinis™… collect them, share them, have fun!


HOUSTON, June 15, 2004—ADV Films, the #1 producer-distributor of anime in the U.S., today announced the second batch of the trendy new DVD collection called AniMini™.

AniMinis are the latest funky bite-sized DVDs that pack a big-size taste for a new generation of hip kids. From your pocket to your player – these colorful miniature 3-inch DVDs are all the rage because they're easy to collect and trade! This new line is affordably priced at SRP $6.98, and each disc contains a complete episode of the series.

The mini DVDs double as coupons and are redeemable for $10 off a regular full-size multi-episode DVD title of the same name when purchased through the ADV Films website.

“Our first set of AniMinis are flying like hotcakes,” said Anne Armogida, director of marketing, ADV Films. “This fresh new line of products has the fans going wild because of its unique look and affordable price.”

The following AniMini titles by ADV Films will hit the streets August 3, 2004:

Azumanga Daioh 2: An acclaimed anime series that premiered in early 2002 in Japan, Azumanga Daioh follows the day-to-day adventures of a comical group of high school girls and their equally eccentric friends and teachers.
Full Metal Panic! 1: Deftly combining mecha combat, martial arts, international criminal intrigue, high-school politics and a dash of teen romance, Full Metal Panic! was enthusiastically received by viewers in Japan and in the U.S.
Happy Lesson 2: The light-hearted, laugh-out-loud anime series that follows the beloved shounen tradition of Oh! My Goddess and Love Hina. Happy Lesson tells of Chitose, a teenager who suddenly finds himself surrounded by a bevy of beauties. But these ladies aren't vying for Chitose's romantic affection—they all want to be his mother!
Kaleido Star 2: Kaleido Star is a charming animated series aimed at tweens and teens, combining playful elements of children's anime and a sense of fun and play—such a crucial element of Sailor Moon—with a believably positive storyline that emphasizes empowerment through bravery and determination.
Kino's Journey: An inventive and original anime series by director Ryutaro Nakamura, famed for his clever, intriguing Serial Experiments Lain, Kino's Journey tells the story of the young adventurer Kino, who travels the world on Hermes, a talking motorcycle, spending no more and no less than three days at each stop. Throughout their travels, Kino and Hermes are observers of new cultures, witness to both the differences and the similarities of peoples around the world.
Noir 2: The series, which premiered in Japan in 2001, was directed by Kōichi Mashimo (Dirty Pair, Dominion). Viewers praise NOIR's spectacular animation, the use of music, its exotic settings (largely in Western Europe) and an enduringly complex storyline, based on a relationship between a duo of female assassins who cannot trust one another, but who need each other to survive.


About ADV Films:

In the 12 years since its inception, ADV Films has become the #1 producer-distributor of Japanese animation (“anime”) for the North American market and has also developed a leadership position in the UK. With best-selling titles such as Neon Genesis Evangelion, RahXephon, Robotech, Full Metal Panic!, Hello Kitty and Azumanga Daioh, ADV Films' extensive catalog is fueling the popularity of anime around the globe. ADV Films' library also includes popular live-action science fiction programs such as The Jim Henson Company's Farscape, the nationally syndicated Gene Roddenberry's Andromeda and the Saturn Award-nominated Mutant X.

Parent company, A.D. Vision, Inc., encompasses a multitude of complementary media divisions, spanning publishing, television, licensing and merchandising and continues to expand into new areas. Its Anime Network™ is America's first and only television network dedicated to bringing anime and anime-related programming to consumers nationwide via digital cable 24 hours a day. The company has two publishing arms: Newtype USA, the premier anime and manga monthly magazine, and ADV Manga, dedicated to publishing graphic novels. Most recently, the company formed ADV Toys, creating exclusive toys and collectible merchandise based upon the company's extensive original content holdings. Headquartered in Houston, the company has offices in Europe and Japan. For more information, visit www.advfilms.com.

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