Forum - View topicBookscan 2012 comic sales - manga crashes 38% less sold than 2011!
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Ushio
Posts: 638 |
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http://www.comicbookresources.com/?page=article&id=43773
It does not look good 
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Altacia
Posts: 286 |
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Sounds about right to me...
Including gifts from other people, I may have gotten 20 Volumes of Manga last year. Last new series I started was Sailor Moon which was.. September of 2011 I think. Many titles have stopped due to one reason or another and the current companies really aren't offering anything that has caught my interest enough to buy.... It'll probably be even fewer buys from me this year. |
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RAmmsoldat
 Posts: 1261 Location: North wales coast |
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Well im not gonna hit the panic button just yet as from reading that it was an odd year but 6 years of decline is gonna hurt.
All i can do is keep buying the books |
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MrXarnus
Posts: 79 |
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Tokyopop stopped publishing new books, so that's probably the biggest reason...
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RAmmsoldat
Posts: 1261 Location: North wales coast |
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Personally i got 118 just off amazon so there were a lot more from other stores and ebay. Before 08 I bought A LOT of anime and a little bit of manga, then i moved into my own place and a lot of my anime and manga purchases dried up. About 2 years ago i decided i would pick up manga again and have been in a desperate race to build up a collection that was similar to my anime one (which i sold a lot of to fund the manga binge). People just love to cry poverty these days but i usually find they have enough cash for whatever they particularly like. I know people who used to be into anime and manga that go "oh i dont have the money for it anymore" but are off getting takeout dinners and buying all sorts of other stuff. I think we're just the other side of alot of folks "fad" as it feels kinda like it was before the boom except now people are all depressed as anime and manga were big for a time. |
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Jaymie
Posts: 915 |
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Well, it's to be expected. Tokyopop crashed, Borders closed, publishers scaled back, and piracy is still rampant. The market may have crashed, but there's still a comfortable niche for publishers to take advantage of.
And remember, these numbers are the worst case scenario. They only represent 65%-75% of the actual retail market, and they don't take digital sales into account at all. All the manga market really needs is brand-new powerhouses. Like what the Walking Dead is doing to comics. I have no idea what kind of series could rejuvenate a dying market, but I'm sure it will happen eventually. |
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RAmmsoldat
Posts: 1261 Location: North wales coast |
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hopefully vinland saga will give it a kick, id expect one punch man to do well if it gets a release too.
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ZepysGirl
 Posts: 470 Location: NY, NY |
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I'd say Walking Dead is only doing so well because it's got a popular TV series to back it up. It can reach people outside the niche, which lends to its popularity. So until prime-time TV gets live-action adaptions of manga, I doubt we'll see that kind of success.
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RAmmsoldat
Posts: 1261 Location: North wales coast |
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I dunno, the walking dead was doing alright for itself before the TV series was made but of course the TV show will have boosted its sales to a wider audience.
I was really excited for the TV series but its been a let down in terms of a comic adaptation. Very popular show though so im sure its good on its own merits. |
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Jaymie
Posts: 915 |
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Well, you could argue that Sailor Moon, Pokemon, Dragon Ball Z, Naruto, and Bleach did that to manga. Talk to any 20-something on the street and they'll know what Sailor Moon is. Then ask them about Madoka Magica and see if they know what you're talking about. What we need is for Anime to make a comeback, basically. |
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ZepysGirl
Posts: 470 Location: NY, NY |
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I'd argue most of those didn't, actually. Otherwise, those other series would be doing better than Sailor Moon, which hasn't been on air here in America for a decade. Pokemon, which has better brand-recognition than Sailor Moon, a popular ongoing anime on TV, and very successful games to back it up, still isn't the #1 selling title (Though it is the #1 selling property, you have to remember that it had 35 books in play whereas Sailor Moon had only 8 as of last year (and 7 of those were in the top 20.)). If Pokemon were truly reaching beyond the "standard manga demographic," then it should have taken the top spot easily. Instead, not a single volume broke the Top 20, nor did any of them sell over 10k. Just because lots of people know what Pokemon is doesn't mean that they're interested in reading it. Look at the other series that did well. Maximum Ride is literally riding on James Patterson's coattails. Ditto for Twilight. That is how much mainstream appeal can affect sales. I can't imagine most typical manga fans are raring to buy Twilight, but it still beat out fan-favorites like Durarara!, Death Note, and Soul Eater. Anime on TV may have widened the anime-watching niche, but it didn't come close to reaching mainstream appeal. The best we get is nostalgia and some pop culture references. And with fewer and fewer anime on TV, hey, I can see where this is going. >_> |
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Maidenoftheredhand
 Posts: 2636 |
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Well we all know the manga market is over-saturated. I think it has gotten better because less titles are being licensed (although I do question some titles that do get licensed, although maybe I am just less familiar with manga than anime).
The other issue is the book stores. At the very least Borders usually had a pretty good manga display. B&N it seems to depend on the store. I go to two, one is okay, the other is absolutely horrible. They might as well not even have manga, their selection is so scarce. Now adays I just order series I know I want to buy from Amazon or TRSI (and these tend to only be if they are the original source of an anime I enjoy or I know the manga-ka). But you can't exactly browse online retailers or read a bit of a manga to see if you like it. At least anime now has streaming sites, but what does manga have? I mean I guess there is some online preview sites for manga but it is not up to par with legal anime streaming (and yes I know the anime market isn't what it once was either). So there is manga getting licensed but the problem is in my opinion you can't even reach out to potential buyers, well at least one of the problems. As for Sailor Moon selling so well it is not just the fact that it had an anime adaption but nostalgia is clearly at play. Though I think having a successful anime adaption on TV definitely does help sales. It might not always be the case but nothing is always the case. |
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Vertical_Ed
Company Representative
Posts: 278 Location: New York, NY |
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Actually no. While it did okay as a floppy series. The collections never placed well on BookScan until the show was available. Now it is the best selling graphic novel series with Sailor Moon right next to it (neither at numbers Naruto, scott pilgram or furuba had even 4 years ago). |
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RAmmsoldat
Posts: 1261 Location: North wales coast |
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my assumption was based on the fact that when i was selling comics on ebay the walking dead was an easy sell while i practically had to pay people to take anything else so from my point of view the series was doing alright and I would assume more exposure wouldn't hurt sales.
Would have thought the GN's would have a similar kind of run but it looks like that wasn't the case. I just dont get people and i especially dont get their buying habits. |
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