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Demon Slayer Returns to Kura Revolving Sushi Restaurants

posted on by Alex Mateo
Campaign begins on August 22 with merch launching in August-October, just in time for Infinity Castle film

Another Demon Slayer film is upon us! To commemorate Demon Slayer: Kimetsu no Yaiba Infinity Castle - Akaza Sairai, the first film in the Demon Slayer: Kimetsu no Yaiba Infinity Castle trilogy, the Demon Slayer: Kimetsu no Yaiba franchise is teaming up with the Kura Sushi revolving sushi bar restaurant. The collaboration begins on August 22, but various merchandise will launch on specific dates throughout the event period from August-October.

Demon Slayer Kura Sushi
Image courtesy of Kura Sushi

Starting on August 22, customers can purchase a collaboration bottle, essentially a cup with a straw, featuring the protagonist Tanjiro for US$20 while supplies last. As a bonus, a cold soft drink with refills are included. Up to three people per party can purchase a cup during a visit.

Demon Slayer Kura Sushi Collab bottle
Image courtesy of Kura Sushi

During the weeks afterward, customers who dine-in and spend at least US$85 (excluding coupon, tax, and tip) can earn the following items, again while supplies last:

Cooling Towel featuring the main trio of Tanjiro, Zenitsu, and Inosuke, starting on August 27
Demon Slayer Kura Sushi Cooling towel
Image courtesy of Kura Sushi
Acrylic Stand featuring the main trio and the Hashira, starting on September 19
Demon Slayer Kura Sushi Acrylic stand
Image courtesy of Kura Sushi
T-shirt featuring main trio, Hashira, and Tamayo, starting on October 3
Demon Slayer Kura Sushi T-shirt
Image courtesy of Kura Sushi

Demon Slayer: Kimetsu no Yaiba previously collaborated with Kura Sushi in 2022 with rubber keychains, can badges, lanyards, a t-shirt, phone stand, and tote bag.

Since its founding in 2008, Kura Sushi USA has collaborated with a variety of popular franchises, including Sanrio, Sonic the Hedgehog, Tetris, Naruto Shippūden, One-Punch Man, and Pikmin.

Crunchyroll, Sony Pictures Entertainment, and Aniplex will screen the first Demon Slayer: Kimetsu no Yaiba Infinity Castle film in theaters, including IMAX and other premium large screen formats, in the United States and Canada on September 12. The film will screen in Japanese with English subtitles and with an English dub.

The film opened in Japan on July 18 and sold 3,843,613 tickets for 5,524,298,500 yen (about US$37.47 million) in its first three days. The film has surpassed Makoto Shinkai's your name. and Disney's Frozen to become the #4 highest-earning film of all time in Japan. The film surpassed the 2003 Bayside Shakedown 2 film and entered Japan's all-time top 10 in just 17 days, on August 4.

Source: Email correspondence


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